AAP in Efforts to Become More Social Media Savvy

Training will now be provided to Delhi government staff members to become more social media inclined. This effort is being made to improve the communications between bureaucracy and Aam Aadmi Party (AAP) ministers.

In order to provide the appropriate training for sufficient use of platforms such as WhatsApp, Twitter and Facebook, the IT department has been directed to prepare a specific module for all staff members – clerks to secretaries.

This need arose only because the ministers of AAP are quite active of social media and regularly post important announcements and tweets.

This is quite true in the case of Arvind Kejriwal as he is the most followed Chief Minister on Twitter with a whopping 9.15 million followers. Even during the sacking of his social welfare minister, Sandeep Kumar, over a sex tape, all updates were announced through a series of tweets. However those are the not the only kind of updates posted, but also CBI raids, regular inspection drives and suspension of official have also been announced in the same manner.

There are already a handful of government departments that are using platforms like Whatsapp for internal communication. But AAP wants the entire staff to be comfortable with these tools, especially the smartphone apps which are day-by-day used more frequently to deliver services.

“Besides smooth communication, social media is critical in appreciating public opinion. All these aspects will be included in the training module,” an official said.

All officials have internet access in the Delhi secretariat, which have been offering free Wi-fi since 2015. But the current IT training is still restricted to use of software such as MS Word, Excel and PowerPoint.

“The government functions through a computerized system. But many staff members are not active on social media,” a senior official said.

There were even some reported cases which depicted quite the embarrassment and annoyance when officers were unable to keep up with whatever was taking place on Twitter or Facebook of AAP ministers.



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